Pages

Mar 22, 2011

Dew Done Deal !!!

Don't blame us, but the news about the Dew Action Sports Tour kicking off their summer season in Ocean City leaked out today.  Seems Maryland Daily Record got a member of the Ocean City Council to confess that, indeed, they received the eagerly anticipated proposal from Alli Sports on Monday.

A press conference is scheduled for Thursday, and of course Terry will be there.  (Terry was heavily involved in selling Ocean City to the Dew Dudes.  His association with them goes back to when the tour first formed in 2005 and Louisville was one of the sites.)  That's when we'll learn all the particulars about the event.

This we do know, however -- the Dew Tour is a major media event that will be broadcast live on NBC for two hours over the course of the competition.  It will also be carried on USA network and many of the action sports websites.  As an advertising vehicle for the host cities, Dew is priceless in showcasing the attractions and appeal of the destination.

(Much as we love Rodney, not even HE gets that much exposure.  Maybe we can coax him on to a skateboard to open the show.)

Ocean City, which prides itself on being a family vacation spot, is going to love hosting this high energy production this summer.  We understand the dates are July 21-24, with the network coverage on the weekend.

Stay tuned and hang loose.  This is a major coup for Ocean City.

No comments: