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Showing posts with label Grand History Trail. Show all posts
Showing posts with label Grand History Trail. Show all posts

Mar 23, 2011

Celebrating (and Selling) History

If you live in Maryland, you’re probably aware of significant centennials on the horizon. If not, you soon will be because so many resources are assigned to market them. If there is one commodity Maryland enjoys in abundance, it’s history. Like sports, history and heritage are major producers in the Maryland visitor industry.

For the next few years, we will be observing the Sesquicentennial of the Civil War, (aka War Between the States, War of Northern Aggression, etc.,) much of which took place in our border state, and the Bicentennial of the War of 1812 and writing of the Star-Spangled Banner in 1814, which also brought action and acclaim to our shores.

Since the State of Maryland is celebrating these events and inviting visitors to join us, the Office of Sports Marketing is tagging every possible activity with historic significance. But sometimes these two realms intersect serendipitously. For one imaginative initiative, The Grand History Trail, we give a nod to our northern neighbors.